Poorly Pondered Partner Proposition – What most Tech CEOs get wrong when Starting in Partnering #5
This post is #5 in the series, Starting in Partnering: What most Tech CEOs get wrong. Click here to read…
Category: Partnering Strategy
Partnering Strategy
Superficial Partner Type Selection Approach – What most Tech CEOs get wrong when Starting in Partnering #4
This post is #4 in the series, Starting in Partnering: What most Tech CEOs get wrong. Click here to read…
Culture: Direct Sales Mindset Fighting a Partnering Mindset– What most Tech CEOs get wrong when Starting in Partnering #3
This post is #3 in the series, Starting in Partnering: What most Tech CEOs get wrong. Click here to read…
Not Aligning Partnering Strategy and Business Strategy – What most Tech CEOs get wrong when Starting in Partnering #2
This post is #2 in the series, Starting in Partnering: What most Tech CEOs get wrong. Click here to read…
Your Partner Proposition is not good enough – It’s not me, It’s you
• Are you having trouble motivating partners to be proactive? – Q: What’s your Partner Proposition? • Are you finding…
How long does it take to build a revenue-generating Sales Partner Channel?
To get an answer to this big question, there are a number of questions to determine where you are starting…
5 tell-tale signs your Partner Program needs structuring
Partner programs start, evolve, and grow through market changes, product changes, and partnering team changes. Your partner program challenges…
Partner Selection: Fellow Travellers on your Customer Journey
As an ISV/software solution or SaaS company, how do you attract your ideal customer’s attention? What indicators do you look…
The Future Mess in Sales Channels – The Changing Power of Relationships
Last week, I attended a Masterclass on “Agile Leadership” with Kaihan Krippendorff hosted the Irish Management Institute (IMI). I immediately…
Referral Partners can be easily integrated into your business working seamlessly with your direct sales and reseller partners.
If you lead a tech business, you may think that referral partners are not suitable for your partner program. Referral…