Your Partner Proposition is not good enough – It’s not me, It’s you
• Are you having trouble motivating partners to be proactive? – Q: What’s your Partner Proposition? • Are you finding…
Category: Partner Recruitment
How long does it take to build a revenue-generating Sales Partner Channel?
To get an answer to this big question, there are a number of questions to determine where you are starting…
How do we get started in Partner Recruitment?
Our highly interactive February workshop raised a new set of challenges to select from. Challenges in ‘Partner Recruitment’ stood out…
Direct SalesGetting StartedPartner EnablementPartner Program DevelopmentPartner PropositionPartner Recruitment
Does your Partner Proposition help your Partner meet their goals?
The strength of your Partner Proposition is a key driver of success in your partner program. Companies spend years developing…
Identify Partner Program Challenges Early
As the pop-psychology quote states “80% of the barriers to your success are internal”. There is an Irish joke about…
5 Success / Risk Factors in Partner Recruitment
If your company has some partners already and you are now growing your partner network, what will bring you success,…
Talk Business Opportunity first, then Product Demo and this is why
Thanks all for sharing your comments and questions on our last email, article, and video. When you present an opportunity,…
Will a Global Software Company resell your product? – Partner Fit
In my previous article, I discussed the challenges caused by poor partner qualification and evaluation, and the benefits of a…
Meeting Sales Partners at Events – Partner Fit – Typically Do’s and Should Do’s
Picture the scenario of a chance meeting with a decision-maker within a potential reseller for your software solution, building a…
Five Questions to answer on your Resellers’ Partner Fit
There’s an old joke, maybe an Irish joke. A tourist stops his car along the roadside to ask directions from…